Illustration of hygiene practices that will enable business create a lasting impression on their customers

Creating a Hygiene-Focused Customer Experience

Hygiene-focused customer experience not only ensures the safety and health of everyone involved but also plays a crucial role in building trust and loyalty among clients. As the world faces new health challenges, clients are more aware than ever of the importance of hygiene. This has led to a growing demand for businesses that are committed to providing a safe and sanitary customer experience. Businesses that can successfully meet this demand will be well-positioned to attract and retain customers. In fact, a recent study by PwC found that 70% of consumers are more likely to do business with a company that they perceive as being hygienic. Best Practices for Creating a Hygiene-Focused Customer Experience Here are 5 actionable tips for businesses to create a hygiene-focused customer experience that will leave a lasting impression. Elevate Hygiene Standards with Regular Maintenance Maintaining a high level of hygiene is the cornerstone of a successful business. Establish a routine maintenance schedule to keep your premises spotless and germ-free. Collaborate with a professional hygiene company that offers tailored solutions to meet your specific needs. From regular deep cleaning of surfaces to disinfecting high-touch areas, an expert partner can help you maintain impeccable cleanliness standards. Implement Touchless Solutions Integrating touchless solutions is a game-changer, minimizing contact with surfaces will elevate hygiene standards within your premises. Businesses can opt for touchless soap dispensers, automatic doors, sensor-activated faucets, and hand sanitizing stations. These touchless technologies not only reduce the risk of cross-contamination but also add a modern and innovative touch to your customer experience. Train and Educate Staff Your staff members are your brand ambassadors, and their knowledge of hygiene practices is crucial in delivering a superior customer experience. Conduct comprehensive training sessions to educate your employees about the importance of hygiene, proper handwashing techniques, and the appropriate usage of personal protective equipment. Well-informed staff will inspire confidence among your customers and reinforce your commitment to their safety. Display Clear Hygiene Signage Clear and visible hygiene signage is an effective way to guide customers and employees on the safety measures you have in place. Place handwashing instructions in restrooms, reminders to wear masks, and maintain social distance in high-traffic areas. The presence of such signage shows that you take hygiene seriously and fosters a sense of responsibility among individuals to adhere to the guidelines. Conduct Regular Audits and Feedback Surveys To ensure that your hygiene practices are effective and well-received by your customers, conduct regular audits and feedback surveys. These assessments will help you identify areas for improvement and address any concerns promptly. By actively seeking feedback, you demonstrate your commitment to providing a safe and hygienic environment for everyone. In conclusion, prioritizing hygiene in your business is a vital step toward building a loyal customer base and a positive brand image. Remember, in the current scenario, hygiene is not just an added advantage, but a fundamental aspect of responsible and successful business operations. This means implementing clear and effective hygiene-focused customer experience throughout the customer journey, from the moment they arrive at your business to the moment they leave.

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Impact of Hygiene on Customer Satisfaction

Hospitality Industry: Hygiene Determines Customer Satisfaction

In the hospitality industry, customer satisfaction is of the utmost importance. From hotels and resorts to restaurants and cafes, businesses in this sector strive to provide a comfortable and enjoyable experience for their guests. One key factor that can greatly impact customer satisfaction is hygiene in the hospitality business. The Importance of Hygiene in Hospitality Hygiene is essential for maintaining the health and safety of guests. In the wake of the COVID-19 pandemic, concerns about cleanliness and sanitation have been heightened. A dirty hotel room or restaurant can harbor bacteria and germs that can lead to illness, which can ruin a customer’s vacation or dining experience. Prevent the spread of illness and provide a safe environment for your guests, by ensuring that all surfaces are regularly cleaned and disinfected. Hygiene standards also have an impact on the food and beverage products produced by the institution. Poor hygiene standards can lead to food contamination, resulting in health issues for the customers or staff. To ensure this does not happen, a good hygiene standard must be maintained. This includes an appropriate level of cleaning, the correct protective equipment and processes for the staff, the correct storage of food and beverage products, the regular maintenance of equipment and surfaces and the proper disposal of food waste. Hygiene in hospitality plays an important role in the marketing and promotion of the institution. In the modern day, customers are more aware of the importance of hygiene and are more likely to choose an establishment that ensures that food and beverage production is of an acceptable standard. Customer reviews are an important source of market feedback, and these reviews can affect the perception of the institution. Poor hygiene ratings can lead to customers avoiding the institution, while positive ratings help to increase customer loyalty. Steps to Prioritize Hygiene in the Hospitality Industry There are several steps that hospitality businesses can take to prioritize hygiene and improve customer satisfaction. First, it is important to regularly train employees on proper cleaning and disinfection techniques. This includes not only cleaning visible surfaces but also paying attention to high-touch areas like doorknobs, light switches, and phone receivers. Another important step is to invest in high-quality cleaning products and equipment. This includes not only traditional cleaning supplies like mops and buckets but also specialized products like electrostatic sprayers, which can help to more effectively disinfect surfaces. Finally, it is important for hospitality businesses to be transparent about their cleaning and disinfection efforts. This can include posting signs about the measures being taken to keep guests safe, as well as providing hand sanitizer and other personal protective equipment for employees and guests. Conclusion In the hospitality industry, hygiene plays a crucial role in determining customer satisfaction. Institutions should always strive to maintain a good hygiene standard, as it can help to create a positive customer experience, protect the health and safety of the customers and staff and increase the reputation of the institution. By regularly training employees, investing in quality cleaning products and equipment, and being transparent about their efforts, hospitality businesses can ensure that their properties are clean, safe, and well-maintained, leading to increased customer satisfaction.

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Electric Hand Dryers – Not in Healthcare settings

Unless you’ve been living on Mars you know by now how important washing your hands is after going to the washroom, after eating and basically all the time. But what’s the best way to dry your hands? Depends on what’s available right?  It might be an Electric or Jet-Powered air Dryer, or a cotton or Paper Towel. So what is the safest option? Well to answer that we ask you to take a closer at the places you visit. Would you agree that Hospitals are a great benchmark of good Hygiene practices? Walk into any hospital and you will be hard-pressed to find an Electric or Jet-Powered Air Dryer. That’s because science has proven that these machines literally blow more contaminants onto our hands and thus pose a huge health risk. Healthcare Professionals know this and therefore will not risk using these in their facilities. What about a Restaurant Kitchen? They won’t let you in there, but you will never find a Chef using an Electric Dryer. They need a Paper Towel to keep their hands as well as all surfaces clean so that the food they serve you is not contaminated. So what does the Science say? The most compelling research came out of a groundbreaking study conducted by Professor Mark Wilcox of the University of Leeds and Leeds Teaching Hospitals NHS trust.  Here is a link to the study. The research was conducted across health care facilities in Europe.  It examined the extent of environmental contamination in hospital washrooms from potential bacterial pathogens according to Hand-Drying method It found overwhelmingly in favour of Paper towels to ensure clean, contaminant-free hands after washing.  “The study will have important implications for hand-drying guidance in healthcare settings,” said Professor Wilcox On average, Electric air dryers can multiply the germs on our hands by more than 200% That’s why even the WHO recommends using a single-use paper hand towel to dry your hands after washing. Your Safety Matters To Us The cleanliness of your facility greatly affects the well-being of your staff and customers, as well as your image as a business. While we understand that purchasing decisions may be driven by cost and usage, we like to believe that the safety of your staff and customers remains front and centre. Learn how our Intelligent Systems are designed to minimise usage and waste while offering the best Hand Hygiene Solution for your premises. If you would like to find out more please feel free to reach out to us at +254709892000 or via email: customercare@kimfay.com.  

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